Is it possible to use augmented reality without apps? Yes, this is a possibility, you don’t always have to rely on apps in order to access the benefits of AR. With that in mind, web-based augmented reality has its fair share of differences in order to make this feature possible. In this article we will talk about web-based augmented reality, how it works and why it can be a viable option.
How is web-based augmented reality different from app based AR?
Generally, app based AR is only accessible if you download an app from the store. These apps take advantage of the performance, memory and features of the device you use. That means you will have more interaction, animations, visuals and so on. With web-based augmented reality you don’t have to worry about downloading any app.
All you have to do in order to access web-based augmented reality experiences is to scan a QR code or click a link. Anyone can enjoy the experience, no matter what device they use. You don’t have to worry about missing anything even if you have a low powered device. However, web-based augmented reality is limited by the fact that browser experiences are light on memory, but it makes up with the much larger market reach.
How does it work?
Web-based augmented reality relies on the phone’s sensors so it can place digital content in the physical environment and track it with ease. In doing so, it can help deliver some great animated experiences, interaction and also target detection. There are 4 main features common to web-based augmented reality experiences, these are cloud based CMS, scene understanding, camera stream and six degrees of freedom.
In order to create web-based augmented reality experiences, developers rely on AR frameworks. These include ARKit, ARCore, AR.js, Vuforia and many other. They have all the core features needed to create a powerful AR experience you can access from your browser (but also through apps).
As you can see, it’s possible to access web-based augmented reality without apps, and that’s one of the most important things to take into consideration. It’s highly recommended to give web-based augmented reality a try, and you will see that it’s just as versatile and convenient when compared to app based AR. However, you never have to download anything, and it’s also bringing in a higher reach due to the lack of limitations. That’s why web-based augmented reality has quickly become more and more popular in the past few years!