Implementing augmented reality (AR) in a newspaper can be an innovative way to enhance reader engagement and provide immersive experiences.
El País used RA CAM App (Android and iOS App ) , to enhace the news with videos over the images.
In collaboration with advertisers, some ads bring to life new experiences.
Year: 2021
Service: Develop augmented reality for Android and iOS.
Use RA CAM to display videos on newspaper pages.